L.A. Rams
Project: Special Effects by PyrotecnicoFX //
Client: Los Angeles Rams //
Seasons: 2020 – present //
Venue: Sofi Stadium //
Created and Produced by: Production Club
Photographers: Jayson Martinovich and Max Niklas
The Story
PyrotecnicoFX started talking with the L.A. Rams in 2019. They put out a design RFP for their player/game entrance portal. We engaged Production Club to partner up and handle the design work of the L.A. Rams head structures and the six pylons. PyroFX collaborated with Production Club and designed the special effects portion and gratefully won the business. In true "the show must go on" fashion, the L.A. Rams used this entrance for all home games, during the pandemic, without a fan-filled stadium. It paid off, as these iconic structures are still in use today, and PyroFX manages them for each home game. To top it off, the Rams won their way to Superbowl LVI so the Ram heads got additional event use leading up to their 2021 Superbowl appearance at Sofi Stadium.